03
Fractional Creative Consulting Services
Build a team from nothing or take it to the next level. Unlock your team’s potential with tailored creative consulting. I specialize in building, growing, and leading innovative teams to drive your projects from concept to completion.
All without the overhead of an FTE executive.


Build, Grow, Lead, Scale.
Created from scratch or starting from something already existing, your inhouse team will be transformed into something remarkable.
01
Building Creative Teams for Success
Strategically planned road map for hires to maximize workload efficiencies and capabilities
01
Building Creative Teams for Success
Strategically planned road map for hires to maximize workload efficiencies and capabilities
02
Growing Your Team’s Skills, Capabilities, and Creative Culture
My growth strategies enhance your team's expertise and performance optimized for your specific needs
02
Growing Your Team’s Skills, Capabilities, and Creative Culture
My growth strategies enhance your team's expertise and performance optimized for your specific needs
03
Leading Teams To Elevate Brands
I lead in-house creative teams to push boundaries and raise your brand’s visibility. By guiding them through creative challenges and fostering a culture of innovation, I transform creative individuals into your brand’s brain trust. Your company’s visual identity, messaging, and creative output all reach new heights under strategic creative leadership.
03
Leading Teams To Elevate Brands
I lead in-house creative teams to push boundaries and raise your brand’s visibility. By guiding them through creative challenges and fostering a culture of innovation, I transform creative individuals into your brand’s brain trust. Your company’s visual identity, messaging, and creative output all reach new heights under strategic creative leadership.
04
Custom Built To Scale
In the end, you will have a highly successful in house team that can scale to match the growth and needs of your company.
04
Custom Built To Scale
In the end, you will have a highly successful in house team that can scale to match the growth and needs of your company.
Elevating Your
Brand.
Agency.
Studio.
Team.
Business.
Brand.
Brand.
Agency.
Studio.
Team.
Business.
Brand.
Building Creative Teams by Strategic Design
Your creative team begins as an idea – I transform it into a strategic roadmap. By analyzing both your immediate and future needs, I develop a precise hiring sequence that builds momentum from day one.
Through careful vetting, I uncover skills, hidden talents, and cultural alignment, strategically assembling your team member by member. The result is a dynamic creative force that evolves with your company’s growth while delivering impact from the word “go.”


Cultivating Creativity Through Empowerment
Growing a healthy creative team requires focusing on developing talent and fostering creativity within teams. I have seen firsthand how nurturing individual strengths leads to collective success while encouraging retention.
Creative Development
I provide tailored coaching to unlock potential and enhance team dynamics.
Building Culture
Establishing a positive work culture enhances creativity and team cohesion.
Consulting From Within
I bring a hands-on approach to creative consulting, embedding directly within your team to understand the real dynamics at play. Rather than relying solely on data and top-down analysis, I experience your workflow firsthand as a team member. This intimate understanding of your goals, challenges, and day-to-day operations – combined with my decades of industry experience – allows me to develop customized solutions that truly fit your organization's needs. The result is practical, proven recommendations for team building and strategic investment that go far beyond what traditional consulting can offer.


Ready To Scale When You Are
So you say your plan is to go from 0 to 60 in 2.5 — your team better be there with you. I build teams that have workflow efficiencies in place and a road map to follow to match the needs of the client—whatever land speed record they are trying to hit.
Workflow Efficiency
I develop streamlined workflow processes so when you put your foot on the gas, the team is ready to run.
Growth Strategies
Its not just about more people and more machines, you need a solid strategy and road map to make sure your teams are able to keep up with demand.
BHC and The New Blank
(Flexible Capabilities)
Transform your brand’s creative potential with a customized in-house creative team that delivers award-winning work while reducing costs and increasing speed to market. As a specialized creative team consultant, I partner with forward-thinking CMOs and marketing leaders to build and optimize creative teams that drive meaningful business results. Whether you need a 100% FTE in-house creative department or a hybrid model combining core leadership with The New Blank’s Managed Services teams, my proven approach leverages our deep creative network to build custom solutions that align perfectly with your goals. Our partnership gives you direct access to The New Blank’s extensive talent pool and proven creative operations infrastructure, delivering the precise mix of capabilities and resources your brand needs to succeed.
I comprehensively evaluate your current creative ecosystem and develop a tailored solution that maximizes ROI while elevating your brand expression. My methodology considers everything from talent acquisition and team structure to workflow optimization and creative operations. The partnership with The New Blank ensures the most flexibility in structure and guaranteed access to A-level talent, ensuring your team can consistently deliver exceptional creative work that drives business growth. Let’s explore how we can transform your creative capabilities and set new standards for brand excellence.
Who This Is For
(Case Studies)
Working together, we’ll determine the most efficient path forward — whether that’s building a core in-house team or leveraging The New Blank’s Managed Services to deploy experienced creative talent rapidly.
I understand the unique challenges of scaling creative operations in growing businesses, where every hire and investment must deliver clear ROI. Combining selective full-time hires with The New Blank’s flexible, creative resources, we can build a solution that grows with your business while maintaining the agility you need. My approach ensures you maintain quality and consistency while avoiding the overhead and risk of building an oversized internal team too quickly.
01
Growing SMB’s
Building the right creative team at the right time can make the difference between scaling successfully or missing crucial opportunities. Whether you’ve just landed a major account that requires new capabilities or you’re ready to bring your marketing in-house to better control your brand and reduce costs, I’ll help you navigate this critical transition.
02
Traditional and Digital Agencies
Established agencies looking to strengthen their in-house creative capabilities face a challenge—it’s not just about hiring talent—it’s about building a sustainable creative culture that consistently delivers excellence while managing high-volume demands. We understand the complexities of transitioning from an outsource-heavy model to a robust in-house operation that can handle diverse client needs while maintaining award-winning creative standards. Through my proven methodology, I help agencies build teams that not only meet immediate production demands but also foster the kind of creative environment that attracts and retains top talent.
03
Enterprise
For enterprise organizations seeking to revitalize their creative culture or launch ambitious new initiatives, strategic transformation requires more than just new hires — it demands a complete reimagining of how creative teams operate and deliver. I provide the expertise to build and deploy high-performance creative teams that drive transformative change.
My approach combines strategic leadership placement with The New Blank’s Managed Services to rapidly inject new creative energy while minimizing disruption to existing operations. Working alongside your key stakeholders, we’ll develop a tailored strategy that can operate as either a parallel creative force or a complete department transformation.
By leveraging The New Blank’s extensive creative network and proven operational frameworks, we can quickly establish teams that bring fresh thinking and new methodologies to your organization while maintaining the scale and reliability enterprise operations demand. This approach allows you to effect meaningful change in your creative culture and output while managing risk and ensuring consistent delivery of both existing and new creative initiatives.

What People Say
(Testimonials)
“A ‘Failure-is-not-an-option’ work ethic. Always looks for great, not just good.”
Paul Matthaeus
Founder, Digital Kitchen
“…his creativity and attention to detail have always inspired confidence, and his enthusiasm is infectious and refreshing.”
Sevrin Daniels
Co-Founder, The New Blank
“Not only is he a highly skilled video and motion design creative director. He is also an awesome guy and a great person to work with.”
David Buckley
Creative Director, Google
“…a major force of nature, in touch, no, mostly ahead of what‘s going on in the world of design and its integration into the media of our culture.”
Kevin Gillespie
Design Group Manager
“Let me introduce the introduction of Bobby Hougham. Bobby is a partner at The New Blank. Just imagine Digital Kitchen had sex with The School of Visual Arts, and that child got married to Massimo Vignelli - that’s pretty much what The New Blank is; they rock production and post with a sexy, sexy eye for form.”
Christian Pulfer
Co-Founder, Founder Music
03
Fractional Creative Consulting Services
Build a team from nothing or take it to the next level. Unlock your team’s potential with tailored creative consulting. I specialize in building, growing, and leading innovative teams to drive your projects from concept to completion.
All without the overhead of an FTE executive.

Build, Grow, Lead, Scale.
Created from scratch or starting from something already existing, your inhouse team will be transformed into something remarkable.
01
Building Creative Teams for Success
Strategically planned road map for hires to maximize workload efficiencies and capabilities
02
Growing Your Team’s Skills, Capabilities, and Creative Culture
My growth strategies enhance your team's expertise and performance optimized for your specific needs
03
Leading Teams To Elevate Brands
I lead in-house creative teams to push boundaries and raise your brand’s visibility. By guiding them through creative challenges and fostering a culture of innovation, I transform creative individuals into your brand’s brain trust. Your company’s visual identity, messaging, and creative output all reach new heights under strategic creative leadership.
04
Custom Built To Scale
In the end, you will have a highly successful in house team that can scale to match the growth and needs of your company.
Elevating Your
Brand.
Agency.
Studio.
Team.
Business.
Brand.
Building Creative Teams by Strategic Design
Your creative team begins as an idea – I transform it into a strategic roadmap. By analyzing both your immediate and future needs, I develop a precise hiring sequence that builds momentum from day one.
Through careful vetting, I uncover skills, hidden talents, and cultural alignment, strategically assembling your team member by member. The result is a dynamic creative force that evolves with your company’s growth while delivering impact from the word “go.”


Cultivating Creativity Through Empowerment
Growing a healthy creative team requires focusing on developing talent and fostering creativity within teams. I have seen firsthand how nurturing individual strengths leads to collective success while encouraging retention.
Creative Development
I provide tailored coaching to unlock potential and enhance team dynamics.
Building Culture
Establishing a positive work culture enhances creativity and team cohesion.
Consulting From Within
I bring a hands-on approach to creative consulting, embedding directly within your team to understand the real dynamics at play. Rather than relying solely on data and top-down analysis, I experience your workflow firsthand as a team member. This intimate understanding of your goals, challenges, and day-to-day operations – combined with my decades of industry experience – allows me to develop customized solutions that truly fit your organization's needs. The result is practical, proven recommendations for team building and strategic investment that go far beyond what traditional consulting can offer.


Ready To Scale When You Are
So you say your plan is to go from 0 to 60 in 2.5 — your team better be there with you. I build teams that have workflow efficiencies in place and a road map to follow to match the needs of the client—whatever land speed record they are trying to hit.
Workflow Efficiency
I develop streamlined workflow processes so when you put your foot on the gas, the team is ready to run.
Growth Strategies
Its not just about more people and more machines, you need a solid strategy and road map to make sure your teams are able to keep up with demand.
BHC and The New Blank
(Flexible Capabilities)
Transform your brand’s creative potential with a customized in-house creative team that delivers award-winning work while reducing costs and increasing speed to market. As a specialized creative team consultant, I partner with forward-thinking CMOs and marketing leaders to build and optimize creative teams that drive meaningful business results. Whether you need a 100% FTE in-house creative department or a hybrid model combining core leadership with The New Blank’s Managed Services teams, my proven approach leverages our deep creative network to build custom solutions that align perfectly with your goals. Our partnership gives you direct access to The New Blank’s extensive talent pool and proven creative operations infrastructure, delivering the precise mix of capabilities and resources your brand needs to succeed.
I comprehensively evaluate your current creative ecosystem and develop a tailored solution that maximizes ROI while elevating your brand expression. My methodology considers everything from talent acquisition and team structure to workflow optimization and creative operations. The partnership with The New Blank ensures the most flexibility in structure and guaranteed access to A-level talent, ensuring your team can consistently deliver exceptional creative work that drives business growth. Let’s explore how we can transform your creative capabilities and set new standards for brand excellence.
Who This Is For
(Case Studies)
Working together, we’ll determine the most efficient path forward — whether that’s building a core in-house team or leveraging The New Blank’s Managed Services to deploy experienced creative talent rapidly.
I understand the unique challenges of scaling creative operations in growing businesses, where every hire and investment must deliver clear ROI. Combining selective full-time hires with The New Blank’s flexible, creative resources, we can build a solution that grows with your business while maintaining the agility you need. My approach ensures you maintain quality and consistency while avoiding the overhead and risk of building an oversized internal team too quickly.
01
Growing SMB’s
Building the right creative team at the right time can make the difference between scaling successfully or missing crucial opportunities. Whether you’ve just landed a major account that requires new capabilities or you’re ready to bring your marketing in-house to better control your brand and reduce costs, I’ll help you navigate this critical transition.
02
Traditional and Digital Agencies
Established agencies looking to strengthen their in-house creative capabilities face a challenge—it’s not just about hiring talent—it’s about building a sustainable creative culture that consistently delivers excellence while managing high-volume demands. We understand the complexities of transitioning from an outsource-heavy model to a robust in-house operation that can handle diverse client needs while maintaining award-winning creative standards. Through my proven methodology, I help agencies build teams that not only meet immediate production demands but also foster the kind of creative environment that attracts and retains top talent.
03
Enterprise
For enterprise organizations seeking to revitalize their creative culture or launch ambitious new initiatives, strategic transformation requires more than just new hires — it demands a complete reimagining of how creative teams operate and deliver. I provide the expertise to build and deploy high-performance creative teams that drive transformative change.
My approach combines strategic leadership placement with The New Blank’s Managed Services to rapidly inject new creative energy while minimizing disruption to existing operations. Working alongside your key stakeholders, we’ll develop a tailored strategy that can operate as either a parallel creative force or a complete department transformation.
By leveraging The New Blank’s extensive creative network and proven operational frameworks, we can quickly establish teams that bring fresh thinking and new methodologies to your organization while maintaining the scale and reliability enterprise operations demand. This approach allows you to effect meaningful change in your creative culture and output while managing risk and ensuring consistent delivery of both existing and new creative initiatives.

What People Say
(Testimonials)
“A ‘Failure-is-not-an-option’ work ethic. Always looks for great, not just good.”
Paul Matthaeus
Founder, Digital Kitchen
“…his creativity and attention to detail have always inspired confidence, and his enthusiasm is infectious and refreshing.”
Sevrin Daniels
Co-Founder, The New Blank
“Not only is he a highly skilled video and motion design creative director. He is also an awesome guy and a great person to work with.”
David Buckley
Creative Director, Google
“…a major force of nature, in touch, no, mostly ahead of what‘s going on in the world of design and its integration into the media of our culture.”
Kevin Gillespie
Design Group Manager
“Let me introduce the introduction of Bobby Hougham. Bobby is a partner at The New Blank. Just imagine Digital Kitchen had sex with The School of Visual Arts, and that child got married to Massimo Vignelli - that’s pretty much what The New Blank is; they rock production and post with a sexy, sexy eye for form.”
Christian Pulfer
Co-Founder, Founder Music